A colleague is visiting Switzerland and of course the talk is about watches. Here's my advice on buying a watch:
If you want to know what time it is by looking at your wrist, buy a quartz watch. I'm a fan of Casio, but anything will do.
If really want a mechanical watch, care about precision and quality, and want to have the best bang for your buck, buy a Japanese watch. You can't go wrong with a Seiko.
If you want a reasonable watch and spend as little as possible, Chinese company Seagull got you covered. I own one, it's fine.
If you want to buy some jewelry that also tells the time, buy Swiss.