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Brand Identity for Pohoda Festival 2026
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inlandempire jlai.lu inlandempire@jlai.lu
Joined: 2023-08-01
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Pohoda, based in Trenčín, Slovakia, is one of Europe's leading festivals, where music meets literature, dance, visual arts, film and theatre, while providing a platform for important social and cultural issues — creating a rich, multidisciplinary experience. With a capacity of 33,000 visitors, it has become one of the most recognizable and loved brands and events in Central Europe, twice winning the prestigious Best Medium-Sized European Festival award at the European Festival Awards, in 2023 and 2025.

In 2026, Pohoda celebrated its 30th anniversary edition. To mark the occasion, we chose to celebrate something that has been with the festival from the very beginning and embodies its unique atmosphere, values and message of love, openness and connection – the iconic “babies” logo.

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