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bytesonbike@discuss.online Joined: 2025-06-07

"So I think the customer has spoken. That's the punchline," he said during Tuesday's earnings call. Ford's EV unit posted a $4.8 billion loss in 2025, as sales of its Mustang Mach-E, F-150 Lightning, and E-Transit fell 14% from a year earlier.

Now, the automaker is reshaping its electric strategy — shifting toward lower-cost, high-volume EVs and leaning harder into hybrids. It's a reversal of Ford's early strategy of electrifying its most iconic, priciest vehicles first, betting that brand loyalty and subsidies would offset sticker shock.

Welcome to the nostalgia-filled piefed instance of yesteryear.

Open Registration with Application questionnaire.

If you have a question or comment you can post in !meta@retrofed.com or message @DosDude@retrofed.com or @Die4Ever@retrofed.com

In case of downtime and/or emergency, we will post updates on @DosDude@mastodon.social

Some rules we try to uphold:

Be civil. Bigotry is not welcome. This includes (but is not limited to): transphobia, queerphobia, racism, ageism and ableism. We do not promote hate.
Communities need to be Retro or Retro-adjacent.
Please don't upload pornographic content. (use an external image host for that)